An online store is much different from an affiliate site and from a blog. Being an owner of an online store, you have to sell products while bloggers and niche sites owners do not have to sell anything from their website.
Therefore, ecommerce stores normally struggle a lot when it comes to generating leads and sales.
The first step is to optimize your landing page and entire ecommerce store. Make sure on-page SEO is perfect because with right SEO, your store will rank higher in search results thus, driving organic traffic.
When you work for increasing sales, make sure you have everything up and ready at the backend. Most importantly, you have to ensure that the products are shipped on time and you must have enough stock to meet the increase in sales and demand.
It is recommended to use Singapore logistics company or any other logistics company to make sure all the customer orders are shipped on time.
Besides, focus on retargeting and reducing cart abandonment. One nice strategy is to contact subscribers you left the cart. Remind them that they have left the cart. This will increase sales significantly.
At the same time, use retargeting ads to target people who have left your website without buying anything. Facebook retargeting works pretty well.